Privacy Policy
Last updated: June 13, 2026
Lafuente Group, LLC, doing business as Lafuente Sign and Awning (“Lafuente,” “we,” “us,” or “our”), respects your privacy. This Privacy Policy explains what information we collect when you visit lafuentesignandawning.com (the “Site”) or contact us about our products and services, how we use it, and the choices you have.
Information We Collect
Information you provide to us
We collect information you choose to give us, for example when you request a quote, fill out a contact form, email or call us, or otherwise communicate with us. This may include:
- Your name, company or organization name, and job title;
- Your email address, phone number, and mailing or billing address;
- The address or location of the property where signage or awnings may be designed, fabricated, or installed;
- Details about your project, such as measurements, photos, design preferences, and budget;
- Any other information you choose to include in your message or attachments.
Information we collect automatically
When you visit the Site, we and our service providers may automatically collect certain technical information, including your IP address, browser type, device type, operating system, referring pages, the pages you view, and the dates and times of your visits. We collect this information using cookies and similar technologies (see “Cookies and Analytics” below).
How We Use Your Information
We use the information we collect to:
- Respond to your inquiries and prepare quotes and estimates;
- Design, fabricate, permit, schedule, deliver, and install the products and services you request;
- Process payments and maintain records related to your project;
- Communicate with you about your order, including scheduling and follow-up;
- Send you marketing or promotional communications, where permitted (you can opt out at any time);
- Operate, maintain, secure, and improve the Site and our business;
- Comply with our legal obligations and enforce our agreements.
Cookies and Analytics
Our Site uses cookies and similar technologies to help it function, to remember your preferences, and to understand how visitors use the Site. We may also use third-party tools such as Google Analytics and Google Ads (including conversion tracking and remarketing) to measure Site traffic, evaluate the performance of our advertising, and show relevant ads to people who have visited our Site.
These tools may set their own cookies and collect information about your activity over time and across websites. You can learn how Google uses this information at policies.google.com/technologies/partner-sites, and you can opt out of personalized Google advertising at adssettings.google.com. Most web browsers also let you refuse or delete cookies through their settings; however, parts of the Site may not work properly if you disable them.
How We Share Your Information
We do not sell your personal information. We may share it in the following limited circumstances:
- Service providers. With vendors who perform services on our behalf, such as website hosting, IT support, payment processing, email delivery, and analytics.
- Project partners. With subcontractors, installers, fabricators, or suppliers as needed to complete your project.
- Permitting and authorities. With municipalities, permitting offices, landlords, or property managers when required to obtain approvals for signage or awning installations.
- Legal and safety. When we believe disclosure is required by law, legal process, or to protect the rights, property, or safety of Lafuente, our customers, or others.
- Business transfers. In connection with a merger, acquisition, financing, or sale of all or part of our business.
Third-Party Links
The Site may contain links to third-party websites or social media, such as our Instagram page. We are not responsible for the privacy practices of those sites. We encourage you to review the privacy policies of any third-party site you visit.
Data Retention
We keep personal information for as long as needed to provide our products and services, maintain business and project records, comply with our legal obligations, resolve disputes, and enforce our agreements. When information is no longer needed, we take reasonable steps to delete or de-identify it.
Security
We use reasonable administrative, technical, and physical safeguards designed to protect the information we collect. However, no method of transmission over the internet or method of electronic storage is completely secure, and we cannot guarantee absolute security.
Your Choices and Rights
You may:
- Opt out of marketing emails by using the unsubscribe link or by contacting us;
- Ask us to access, correct, update, or delete the personal information we hold about you;
- Adjust your browser settings to limit cookies.
Depending on where you live, you may have additional rights under applicable privacy laws. To exercise any of these rights, contact us using the details below. We will respond consistent with applicable law.
Children’s Privacy
The Site is intended for a general, business audience and is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us so we can remove it.
Do Not Track
Some browsers offer a “Do Not Track” signal. Because there is no common industry standard for responding to these signals, our Site does not currently respond to them.
Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date above. Your continued use of the Site after any change means you accept the updated policy.
Contact Us
If you have questions about this Privacy Policy or how we handle your information, please contact us:
Lafuente Sign and Awning (Lafuente Group, LLC)
340R Main Street, Everett, MA 02149
Phone: 617-368-0577